SureCo’s mission dates back to 2009, the year Matthew Kim (CEO), Matt Christopherson (CRO), and Marc Bablot (Founding Board Member) joined forces to address the sky-rocketing costs of healthcare. For the next seven years, they helped individuals and small businesses capture significant savings by securing alternate health coverage solutions.

As the healthcare landscape evolved, the partners adapted. In 2016, they officially launched SureCo with 30 dedicated employees driven by the same purpose: to make healthcare simple, accessible and more affordable for patients, partners and providers.

In 2018, SureCo identified a massive opportunity for employers to leverage the Direct-To-Consumer health insurance market to offer better health benefits at significantly lower costs. Through continued lobbying efforts, SureCo was instrumental in passing the Individual Coverage Health Reimbursement Arrangement (ICHRA) in 2020. With this new legislation in place, SureCo developed the most comprehensive and advanced platform for accessing over 9000 health plan options from 140+ carriers across the United States. Today, our Enrollment Platform is the trusted solution for large-scale benefit enrollment, compliance, reporting, and integration with HRIS systems.

SureCo continues to develop innovative products and best-in-class services aimed at improving the health and well-being of all Americans.